FAIL: Wisconsin Tries Luring Chicagoans North…Not Sure Their Ads Nail It.

If you are a millennial using the CTA and/or social media, you may have run across ads like this recently — trying to convince you to move to Wisconsin.  The Wisconsin Economic Development Corporation has spent about a million dollars trying to convince you to lead your best life across the border.

They are banking hard on their 22 minute average commute time in Milwaukee, and that their urban center can offer just as many amenities as Chicago.  One of their pitches — and I’m deadly serious here — is Lake Michigan.  “Sunset on Michigan (Avenue) or Sunset on (Lake) Michigan?” one of the ad asks.

I now offer my own ad campaign as a rebuttal:

If you need someone to stick up for Chicago, I will.  Always.  — [eric]