Bulgarian brand Tonena has unveiled a ‘sexy mother of the bride dress’ on Etsy.
The gown is over $2,000 and the handmaid gown features an open back, off-the-shoulder lacy sleeves and a whole lot of feathers.
But it’s not the price that’s getting people talking, it mainly starts around this tweet posted by podcast host Rave Sashayed.

the pure awe i experienced when i saw this was labeled a “mother of the bride” dress pic.twitter.com/qH19bKLbS1

— Rave Sashayed (@_sashayed) March 12, 2019

It soon became a social media sensation and now has more than 22,000 likes, plus it set off a series of memes featuring Mrs Robison and Elvira.

Who’s the mother? Elvira? pic.twitter.com/i9ZEKD0kgt

— Darryl Dioso (@DarrylRMSG) March 12, 2019

This company has other dresses meant for the mother of the bride/groom, though most do look like they’re suited for Elvira than a normal mother.

Before the show…

Brian, Ali, and Justin discussed this story and actually thought the woman in the dress was actually a mother who wore it to her daughter’s wedding.

But just to be clear, this isn’t a mother wearing the dress for her daughter’s wedding. The woman in the dress is a model, unlike what Brian and Justin thought. Idiots.

This Twitter user actually has a good point to maybe why they might have thought that.

But why is she the age of someone who would not be a Mother of a bride?. Why are all mother of bride dresses modeled on 18-20something year olds?

— kro (@KroSchro) March 13, 2019

Then again, maybe not.