What Would You Rather Hear First: The Bad News or the Good News?

If someone says to you, “I’ve got good news and bad news” . . . which do you want to hear first?

According to a new survey, almost twice as many people would rather hear . . . the bad news first.

57% say they want to hear bad news than good news . . . and only 29% would rather hear good news than bad news.  (The rest aren’t sure.)

Women are noticeably more likely than men to want to hear the bad news first.  61% of women say they want the bad news first versus 52% of men.

 

(YouGov)