ZERO: The story behind the iconic Smashing Pumpkins tee.

July 19, 2020 | Eric

I came across a Tweet from The Smashing Pumpkins — a retweet, actually — of a fan excited to finally put their hands on a ZERO shirt.  Remember this?

Kind of hard NOT to remember.  Starting in the mid 90s, THIS was the standard uniform for Billy Corgan at most every concert.  The backstory on how this came to be is pretty interesting, which FeelNumb detailed a few years back.  Among the things you can learn from the article:

  • The business from which the original ZERO t-shirt is from.
  • How ZERO morphed into a fictional character for one of the band’s albums.
  • How much an original ZERO t-shirt worn by Billy sold for on an eBay auction.

If you’re interested in snagging one for yourself, check out the Smashing Pumpkins merch shop.  — [eric]

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